Experience
FYERS2024 — Present
Senior Design Manager, Product Design
- Lead product design across six verticals for one of India's large retail brokerages.
- Own the FYERS Design System (FDSG 2.0 → 2.1, web + mobile); cut design effort by roughly a third and established a single source of truth.
- Drove the shift from a split UX/UI relay to end-to-end Product Designers, improving ownership and adoption.
- Directed design for the Options Scalper Terminal, deepening engagement among high-frequency traders.
- Shipped Wealth Tracker end to end in the front-end, working with AI (Claude).
Nexter Finance2022 — 24
Design Lead · web3 / DeFi
- Set design direction from the ground up for a decentralized-finance product.
Oddz Finance2021 — 22
Design Lead · DeFi
- Led design of complex trading and options flows for non-expert users.
Datami2018 — 21
Lead Product Designer → Product Designer
- Airtel TV Africa — designed the streaming app end to end for the African market.
- Reach Mobile — designed the web journeys.
Two Roads TechOct 2017 — Mar 18
Product Designer
- Consumer and enterprise product design across web and mobile.
Qplum2017
Product Designer
- Owned all web journeys for an AI-based portfolio-investment platform for US investors.
Onetech VenturesOct 2016 — Apr 17
UX Specialist · Bangalore
- Web applications end to end — requirements gathering, interviews, design walkthroughs, empathy and scenario maps, wireframes, UI and prototypes.
IBM Studios, BöblingenFeb — Jun 2016
UX Design & Research Intern
- IBM BPM Process Portal — two projects from paper sketches and wireframes through interviews and design walkthroughs with business partners and internal users.
emocial Ltd · freelance2015 — 16
UX Design · London
- Responsive web applications — personas, information architecture, task flows, wireframes and prototypes; plus a freelance engagement for a London non-profit.
Microsoft2014 — 15
UX Research · United Kingdom
- Field research on care technology with UCL & Kent County Council — interviews, diary studies, usability testing.